Content
4 min read
The plain-English whitepaper
Your whitepaper is for engineers. Your users need a two-page version they can finish on a phone.
Two pages, five sections
What it is, who it is for, how it works, what can go wrong, what happens next.
Write the risks first
Readers trust a project that names its risks before they find them.
Test it out loud
Read it to someone outside crypto. Every question they ask is a missing sentence.
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The plain-English whitepaper
Your whitepaper is for engineers. Your users need a two-page version they can finish on a phone.
